Edutake App
ABOUT
EduTake is an AI-powered app that delivers instant visual doubt-solving, fast learning reels, and expert-led masterclasses, all in one place.
I identified gaps in existing learning tools and designed a frictionless, research-backed solution to reduce student burnout.
ROLE
UX Research
UX Design
Design System
Prototyping
TYPE
M.des project
TOOLS USED
Figma
Canva
Synthesia
THE URGENT CHALLENGE IN INDIAN EDUCATION SYSTEM
According to the Annual Status of Education Report (ASER 2023), more than 30% of students take private tuition, yet 70% of that tuition time is spent merely resolving doubts.
This dependency arises from overcrowded classrooms, where the student-teacher ratio is a shocking 60:1, overworked teachers burdened with administrative tasks, and a lack of well-trained educators. [ Design Research Plan ]
SURVEY
26 responses of school students (ages 12-18) from lower to upper-middle class families.
60%
Students
Expressed the need for more effective study techniques.
70%
Students
Feel they are mugging syllabus and not learning useful skills
72%
Students
Feel stress and anxiety about academics and exams
95%
Students
Students struggle in time management due to both
INTERVIEWS AND USER PERSONAS
The user group I decided to interview was school students ranging from 12 to18 years old who are attending regular school and tuitions and also preparing for board exams.
[ Interview Guide ]
I arranged 8 interviews, 5 on zoom meeting and 3 on phone calls.
KEY INSIGHTS
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Students and parents often spend excessive time and money on travel and traditional tutoring with limited payoff. The hidden cost is emotional and financial strain.
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Instant help during learning boosts confidence and reduces frustration, especially when tackling difficult topics.
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Repetitive content leads to drop-off. Interactive, visual, and gamified formats sustain interest and improve outcomes.
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Applied, real-world examples help learners retain concepts and feel prepared to use them in real life.
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The right tone native sounding makes users feel understood and supported.
User Stories
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As a first time user
Instant Answers: I want a quick way to ask academic questions and get clear, visual answers without signing up or navigating a complex interface.
Confidence to Choose: I want to understand what app offers, so I don’t feel lost or unsure about which feature to start with. -
As growth focused
Masterclass Learning: I want access to short personality-building masterclasses so I can improve my confidence and career skills, not just grades.
Reinforcement via Reels: I want engaging, expert-created reels that reinforce key concepts fast like flashcards but cooler. -
As a user with overload
Visual & Concise Learning: I want bite-sized explanations that I can watch on-the-go.
Flexible Help: I want help exactly when I’m stuck on a topic, not on a fixed tutoring schedule.
Testing : I want to test myself on the same doubts I just solved, so I know if I’ve learned something.
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COMPETITIVE ANALYSIS
While Vedantu offers high interaction through one-on-one tutoring, and Unacademy provides live interactive classes, BYJU'S relies heavily on pre-recorded content. None seem to effectively combine different interaction modalities in an affordable package
In all these popular Edtech solutions, there's a clear trade-off between personalization and price. The most options or personalized packages are either expensive or limited in scope.
PRODUCT AND DESIGN DECISIONS
Restore students’ confidence in learning independently by enabling them to ask and resolve doubts anytime.
Reduce cognitive and emotional dependence on tuitions through accessible and familiar tech-based tools.
Promote equitable access to learning support for students across socio-economic and geographic boundaries.
WIRERAME
Usability Testing
I did usability testing with 8 participants in person and on zoom sessions.
It took 4 iterations to get the final high fidelity prototype.
1st iteration - Initial sketches incorporating all the features and recommendations
2nd iteration - Incorporating feedback from professor - aligning elements, minimizing clicks.
3rd iteration - Adding color scheme, icons, logos and interactions
4th iteration - Final design touch-ups, and green signal from professor and visiting guests from the industry
DESIGN SYSTEM
I wanted to evoke humanistic qualities creating an approachable learning space, while having exceptional legibility across screens ensures content remains accessible.
THE APP EXPERIENCE
I wanted to design something for students from every corner of India, regardless of technical, social and financial background.
ONBOARDING
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HOME
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CHATS
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AI TUTOR LESSON
Visual explanation of a doubt asked
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MASTERCLASS
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EDUCATIONAL REELS
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PRACTICE AND REWARDS
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PROFILE
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THE BOLD CONCLUSION
Edutake is a quantum leap in academic performance, fueled by instant, tailor-made academic assistance.
It is significant alleviation of financial and logistical burdens, coupled with the peace of mind from guaranteed quality education and supoort.
Also, Edutake will help redefining educational excellence, emerging as a beacon of technological integration in learning.
WHAT DID I LEARN?
A Local Problem Can Have a Global Impact
Initially designed for Indian students, EduTake revealed that learning gaps exist worldwide. The need for affordable, personalized AI tutoring extends beyond India, making this concept globally scalable. Recognizing this broadened my perspective on designing for diverse educational ecosystems.
Communication Across Diverse Audiences
Interviewing students of different ages, backgrounds, and languages refined my research and empathy skills. Engaging with younger students required simpler visuals, interactive approaches, and patience, shaping my ability to conduct more inclusive and sensitive user research.
Iteration Through the Lens of Today’s
Students
Seeing students interact with my designs proved that assumptions don’t always align with reality. Their shorter attention spans, preference for interactivity, and expectation for instant responses pushed me to adapt, making the AI tutor more conversational, modular, and engaging.
Presenting Like It’s Shark Tank
Pitching EduTake in three rounds to design industry professionals was a crash course in storytelling and persuasion. I learned to simplify complex ideas, articulate design decisions clearly, and build confidence in presenting—a crucial skill for bringing ideas to life.
Let's work together
Reach out at maanvvi05@gmail.com. I have an inbox zero rule so I’ll see your message for sure and, I’ll reply with at least one smiley.